Google Plus and Facebook’s Randi Zuckerberg Agree: Pseudonyms Have No Place Online – Reputation Management Authority CEO James Schramko Says It Is Not So Clear Cut

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Sydney, Australia (PRWEB) August 17, 2011

Google’s controversial move to ban the use pseudonyms on Google Plus has sparked debates and outrage in the online community, especially since a number of reports that came out stated that several accounts registered under fake names have been reinstated. In a surprising statement earlier this month, Randi Zuckerberg, Marketing Director of Facebook and sister to the company’s CEO Mark Zuckerberg, was quoted saying “I think anonymity on the internet has to go away” echoing statements made about a year ago by Google’s former CEO, Eric Schmidt. Renowned internet marketer and CEO of http://www.ReputationManagementAuthority.com James Schramko, says things are never that simple. He explains further:

“Completely taking away the right to speak anonymously could expose a lot of people to security risks and possibly to life-threatening situations. Information dissemination should remain on a need-to-know basis, and there are things that other people don’t need to know.”

As illustrated in a report on TNW, two separate Bahraini anti-government activists shared opposing views on anonymity: one choosing to reveal himself for credibility reasons – which came at a price, while the other chose anonymity as his ally for security reasons.

In a report yesterday on The Sydney Morning Herald, Cisco is facing a lawsuit filed by Chinese dissidents who were allegedly captured and tortured for several years by the Chinese government. The group of more than 10 plaintiffs claim that Cisco aided the CCP in developing technology that would help track and censor all internet traffic to and from China, suppressing the right to freedom of speech in favor of an oppressive regime.

“Imagine what oppressive governments could do had they access to everyone’s names online.” says Schramko.

In a different story, a looter in Manchester who [is assumed to have] used his real name on Facebook was arrested by police after bragging on Facebook that he couldn’t be caught. A separate story showed a 16-year-old boy brought into custody for allegedly inciting riots on Facebook and several other people were arrested for inciting violence over Twitter.

“Lately, social media channels like Facebook and Twitter have become instrumental in bringing some criminals to justice, though this still does not justify sacrificing the safety of those fighting a good fight.” says Schramko.

In business matters, Schramko says that the absence of anonymity and the fear of legal ramifications may prevent the spread of malicious content over the web by shady competitors. He adds “Consumers, who sometimes may (or may not) have valid reasons to publicly voice their opinions about a brand or service, will in some cases be forced to think twice and choose their words more carefully under their real names – if they are smart that is.”

“I am stressing the words ‘in some cases’ because people do stupid things on the internet with their real names all the time. It gets them fired, or it gets them rejected during job applications. Businesses get ruined by slander more often than we know. Forcing the zero-anonymity policy, however, is not the solution and endangers other individuals needlessly. Ultimately, the choice to reveal one’s identity should be a personal one and not a decision forced upon us. For now, if you’ve done something regrettable and irreversible over internet, or your business is suffering from unfair and unwanted media exposure, turning to reputation management companies like Reputation Management Authority is your best bet in cleaning up the mess.”

About Reputation Management Authority

Reputation Management Service that specializes in putting forward the other side of the story which takes advantage of a highly advanced system developed and tested by online business expert, James Schramko. RMA was not available to the public until recently.

About James Schramko

Former General Manager of a Mercedes-Benz dealership in Sydney, Australia, Schramko started SuperfastBusiness 6 years ago. James has since become one of the most sought-after Internet Marketing Coaches in the world. Author of the tremendously successful Traffic Grab as well as the FastWebFormula live event series, James provides search engine optimization services to hundreds of clients around the world.

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A New Juvenile Comic Book by Sphulling Presents ?Questrons: The Web Riders?, the Technology Superheroes of New Smart-Age

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Atlanta, GA (PRWEB) July 19, 2011

The Information age is burgeoning into the Smart-age in which the world will be dominated by hundreds of smart devices. Connected wirelessly by internet, these devices are spread across the known edges of human world. Humans are spending more and more time inside the virtual worlds in their avatars.

Smart nano devices connected by internet is the new frontier of technology for next decade or so. A sci-fi fiction ?Questrons ? The Web Riders? by Sphulling Arts introduces these very concepts of cyber technology to youngsters. Knowledge of these concepts is going to be as essential as learning simple math or language.

In this Manga style comic book, Sphulling presents a story of two neighborhood kids, Josh and Ananya. Their incredible appetite for the quest of unknown has earned them a nick name ?Questrons?. This series of short sci-fi stories about their adventures in the cyber world touches the concepts of Internet, Web Communication and Internet search.

This comic book builds an exciting and novel plot. Aaron is a master designer of virtual worlds for online games. He has taught all his programming secrets to his daughter Ananya, who is fast becoming a master programmer herself. But unknown to Aaron, she discovers a secrete passage to internet beyond the virtual world while playing with her old computer ?Ankam?. Able to travel into internet, Ananya and Ankam were often restricted by hardware limits of web. But that was not a problem when Josh is around who is the master of robotics. Josh can make any piece of electronics move. Together, the incredible ?Questrons? sets on virtual voyages to follow the breaking news on social media and stumble upon unexpected surprises on their quests.

In this volume of the series, Questrons save the earth from a massive asteroid collision with incredible use of cyber technology. The comic book is very successful in building the excitement to the final adventure while briefly touching scientific topics about near earth space objects like Asteroids, Meteors and comets.

This book is a great mix of what youngsters want and things parents look for in a book and Sphulling is successful in presenting it in a Manga Style comic book.????

Questrons: The Web Riders is available on Kindle and Nook at,

http://www.amazon.com/dp/B005AJ90RU

http://search.barnesandnoble.com/Questrons/Sphulling/e/2940012828521

Also the print version of the book is available on Createspace.

https://www.createspace.com/3647076

The review copies of the book are available upon request. Please direct inquires to: info(at)sphulling(dot)com

About Sphulling Arts

Sphulling Arts is Atlanta, GA based Animation Studio. It specializes in production of short animated stories focused on education and learning.

Please visit http://www.sphulling.com

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ERUCES to Present and Demonstrate New Anonymization and Pseudonymization Techniques at the 2008 HOPE Conference

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Lenexa, KS (PRWEB) June 24, 2008

ERUCES’ Vice President of Global Security Solutions & Sales, Jon-Michael C. Brook, will present at the 2008 HOPE Conference in July. Giving a talk entitled “Pseudonymization Methodologies: Personal Liberty vs. the Greater Good” Mr. Brook will discuss the various methods for hiding personal information within data sets, provide a market survey, ways to reconstruct those data and demonstrate several example application scenarios.

Data sets from health care providers to financial services companies include Personally Identifiable Information (PII) such as Social Security Numbers, names, or dates of birth. Generically referred to as anonymization, pseudonymization replaces PII with mathematically generated aliases. The mathematical methods for generating these aliases are vendor specific, with each presenting strengths and weaknesses.

“Pseudonymization will be the next hot topic in data mining,” said Mr. Brook. “Health care researchers may present skewed results if they rely on improperly anonymized data. Terrorist watchlists may invade US citizens’ privacy if the TSA doesn’t anonymize, and may not catch the bad guys if they do. And what happens when the CDC receives five reports of the Avian Flu – is that one individual visiting five hospitals? Indeed, finding ‘information’ within data sets with some of the anonymization techniques may be far outside the design of those systems.”

“The ERUCES’ Key Server provides fast encryption key access, and since the Tricryption architecture does not store keys with the data, anonymization of database sets works quite well,” according to Mr. Oggy Vasic, ERUCES’ Vice President of Software Development. “We expect this to be a well attended talk that may open a few eyes as to how Data Leakage may occur when anonymization systems are not properly devised. It will also demonstrate, when architected properly, how anonymization protects Personally Identifiable Information.”

The 2600 Group created the HOPE (Hackers On Planet Earth) Conference in 1994 as a place to share new technology, privacy topics, security methods and network technologies. The conference is held every two years in New York City. This year’s conference includes keynote speeches by senior editor for Newsweek Steven Levy, computer security consultant Kevin Mitnick and privacy expert Steven Rambam. More information may be found on the HOPE Conference website at http://www.hope.net.

About ERUCES:

ERUCES is redefining cryptographic security, providing encryption key server management and key distribution products that protect Databases, Workstations, Servers, Web Services/Application Servers and third-party applications. ERUCES Tricryption software utilizes standard encryption algorithms implemented in validated cryptographic modules. ERUCES is a privately held software company headquartered in Kansas City with offices in Tampa, Orlando, and Columbia, MD. For further information on ERUCES, visit http://www.eruces.com.

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